Boost Sales, Beat Fraud. Accepting More Orders, From More People, in More Places
Free webinar presented by Don Bush, Marketing Director at Kount
When: Postponed. Date and time to be determined
The rise of card-not-present e-commerce transactions has created a new, sophisticated level of international criminals. Merchants have been forced to impose hard-and-fast rules on which transactions to accept and which to decline. This "blanket" approach stops many fraudulent transactions, but it also blocks many legitimate, honest consumers -- in the U.S. and worldwide. This webinar will explain how new, hosted fraud platforms can instantly detect both fraudulent orders and legitimate orders, reducing detection time and increasing sales.
Key highlights include:
- Why a low chargeback rate may actually be costing you money
- The real costs of manual reviews and of rule-based fraud detection
- Make the small changes that will have a big impact on your bottom line
- The importance of overseas markets for U.S.-based e-commerce growth
- How to sell more, to more people, in more places
- Two case studies showing reduction in fraud and an increase in sales
About Don Bush
Don works with online merchants, industry analysts, payment service providers, gateways and ecommerce platforms to help determine the right balance of fraud reduction and sales optimization. Don has been a requested speaker on fraud topics at several industry events in the U.S. and Europe including: Merchant Risk Council, CardNotPresent.com, Shop.org and MasterCard Academy of Risk.
KOUNT® is the most advanced fraud fighting technology available today. Developed by Keynetics, Inc with online and catalog merchant needs in mind, Kount defends against both traditional and emerging card-not-present fraud threats. The technology uses a formidable array of tools including two patented technologies – device fingerprinting and proxy piercing – along with Dynamic Scoring™, geolocation techniques and real-time data streams from websites across the globe.