dotMobi Announces Strategic Investment From Visa

(www.AllPayNews.mobi) - dotMobi, a consortium to offer the first and only Internet address created for mobile phones, today announced that Visa International has made an investment in dotMobi and will have a representative on dotMobi's Board of Directors. This investment adds Visa to a consortium that already represents 13 leading mobile operators, network & device manufacturers, and internet content providers.

The addition of Visa to the range of dotMobi investors represents a vital addition to dotMobi's mobile "ecosystem" represented by dotMobi's investors. Visa brings to dotMobi extensive mobile commerce and payment capabilities, including solutions for contactless mobile payment, Over the Air (OTA) personalization, coupons and direct marketing.

"Visa's strategic alliance with dotMobi puts us at the forefront of working with mobile operators and technology providers to develop practical and achievable best practices for the delivery of enhanced mobile commerce services," said Patrick Gauthier, senior vice president, innovation, Visa International. "This alliance, coupled with our recently launched Visa mobile platform, positions Visa to advance the adoption of mobile services that provide convenience to consumers and value for those within the delivery chain."

"We're absolutely delighted to welcome Visa on board as our fourteenth investor," said Neil Edwards, CEO of dotMobi. "As always, our goal is simply to make the internet mobile. The addition of Visa to our company and to our board is the next step in making that a reality."

With more than 450,000 domains having been registered with dotMobi since the .mobi domain launched to the public in September and with mobile web sites going live on a daily basis, accessing the Internet on mobile phones is fast becoming a day-to-day reality.

About dotMobi

dotMobi (the informal name of mTLD Top Level Domain, Ltd.), a joint venture company based in Dublin, Ireland with offices in Washington, DC and Beijing, is leading the development of Internet usage from mobile phones with the .mobi domain name. Unique among domain name providers, dotMobi ensures that services and sites developed around .mobi are optimized for use by mobile devices. On-the-go consumers can have confidence that an Internet site or service will work from their mobile device when using the .mobi address.

dotMobi is backed by leading mobile operators, network and device manufacturers, and Internet content providers, including Ericsson, GSM Association, Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung Electronics, Syniverse, T-Mobile, Telefonica Moviles, TIM and Vodafone. dotMobi is also a sponsor of W3C's Mobile Web Initiative.

For more information on dotMobi domains and registration information, visit http://mtld.mobi/. Visit the dotMobi blog at http://blog.mobi/.

For more information, please contact: Vance Hedderel, dotMobi (mTLD Top Level Domain, Ltd.), +1-703-485-5563, vhedderel@mtld.mobi
Todd Witkemper, A&R Edelman for dotMobi, +1-650-762-2964, todd.witkemper@ar-edelman.com